Texas Athletics launches interactive map for football gamedays
Texas Athletics has launched a Mappedin-powered interactive 3D map of Darrell K Royal-Texas Memorial Stadium so university texas football fans can find seats, concessions, restrooms and gameday destinations on mobile. The tool ties into Fan Journeys and debuts with the Texas State season opener, with step-by-step wayfinding coming later.
The University of Texas Athletics announced the experience on Sept. 4, 2026, framing it as a smarter way to explore Texas Football gamedays at DKR. Fans can open it in the Texas Longhorns app presented by Huntington Bank, or online at TexasLonghorns.com/DKRmap.
Key Takeaways
- A Mappedin interactive 3D map helps fans locate seating, concessions, restrooms, first aid, water stations, gates and Fan Services.
- The map also covers pregame hubs such as Bevo Blvd, Longhorn City Limits, Smokey's Midway, Big Bertha's Bazaar and Hook 'Em Hangout.
- It pairs with Fan Journeys tracks for Families, Essentials and Explorers for the 2026 season.
- Step-by-step wayfinding is planned next as the platform evolves with fan feedback.
- Deputy Athletics Director Drew Martin said the tool launches with the season opener versus Texas State.
What does the new interactive map do for fans?
Beyond a static stadium diagram, the 3D map lets fans tap key destinations from a phone. Officials say gameday stretches past the gates, so the digital layer pulls signature pregame spots into one place. That matters for newcomers and returning fans who want less wandering and more time in the stands.
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How does the map connect to Fan Journeys?
Texas Football Fan Journeys already suggests what fans might experience. For 2026, three Fan Tracks—Families, Essentials and Explorers—point people toward destinations, activities and traditions that fit the day they want. The interactive map shows where those recommendations sit, answering "Where is it?" after Fan Journeys answers "What should I experience?"
Upcoming wayfinding is meant to close the loop with "How do I get there?" Texas Athletics says locations, routing and other features will be refined through the season as staff study how fans actually use the platform.
When can Longhorn fans start using it?
Martin said the department cannot wait for Longhorn Nation to use the map beginning with the season opener versus Texas State. That kickoff is Saturday at DKR-Texas Memorial Stadium, according to KXAN, with No. 5 Texas hosting the Bobcats at 2:30 p.m.—the programs' first meeting since 1930.
The map will keep evolving. Feedback from gamedays will shape routing and functionality, which Texas Athletics calls only the beginning of a more intuitive way to explore DKR and the areas around it.