Streaming & TV Alerts · Reese Holland · 10 July 2026

Netflix stock down 42%: is it a buy before July 16 earnings?

Netflix stock down 42%: is it a buy before July 16 earnings?

Netflix stock is down about 42% from last summer's peak near $130, trading around $76 ahead of July 16 Q2 earnings—and analysts say it may suit long-term investors at a cooler valuation, not traders chasing a pre-report bounce. Revenue and margins are still climbing, but near-term catalysts look thin. Jefferies reiterated a Buy rating and $110 target yet sees limited scope for a sustained re-rating before the print.

Key Takeaways

Why Has Netflix Stock Fallen 42% While the Business Grows?

Netflix (NASDAQ: NFLX) reports second-quarter results on July 16 from an unusual position: fundamentals keep improving, yet the stock has slid for roughly a year. Shares trade around $76, down about 42% from the $130.23 high set last summer, according to Yahoo Finance.

In Q1 2026, revenue rose 16% year over year to $12.25 billion, helped by membership growth, pricing, and advertising. Operating margin widened to 32.3% from 31.7% a year earlier. Netflix topped 325 million paid memberships and reaches an audience approaching one billion people.

The disconnect reflects investor expectations, not operational collapse. High multiples compressed as growth moderated and Warner Bros. Discovery deal uncertainty weighed on sentiment before Netflix walked away and shifted toward buybacks.

Can Netflix Stock Bounce From This Price Level Again?

Chart history offers a precedent. After a three-month decline of about 23%, Netflix stock landed near $76—inside a $72.37 to $79.99 zone that acted as a floor three times recently, per Trefis.

Buyers who entered during prior tests of that range saw an average peak gain of 43%. One rally beginning in October 2024 produced a 79% gain over 245 days; another in February 2026 delivered 42% in 63 days.

Fundamentals back the floor narrative. Trailing revenue grew 16.7%, more than double the S&P 500 median, while a 30% operating margin exceeds the market median of 18.5%. Still, live sports ambitions and the abandoned Warner Bros. bid signal a shifting—and costlier—strategy investors must price in.

What Are Analysts Expecting Before the July 16 Report?

Jefferies heads into the print with a reiterated Buy rating and $110 price target, but sees limited scope for a sustained near-term re-rating, Proactive Investors reported.

The firm does not expect a meaningful upside surprise in Q2 or full-year revenue guidance, forecasting 12% constant-currency revenue growth for Q2 and Q3—broadly in line with Wall Street. Jefferies also does not expect a full-year revenue outlook raise, citing soft third-party subscription data.

Even stronger results may not shift sentiment given worries over subscription growth, M&A overhang, and AI narratives. Jefferies is more constructive on margins, noting consensus may undercount benefits from a late-March U.S. price hike. Full-year operating margin guidance of 31.5% could rise later, though difficult second-half content comparisons and the FIFA World Cup remain headwinds.

Is Netflix Stock a Buy Before Earnings on July 16?

Valuation has cooled materially. Netflix trades near 25 times trailing earnings and about 23 times forward estimates—far below peak multiples for a company growing revenue in the mid-teens and scaling advertising.

Jefferies still views Netflix as an approximately 20% multi-year EPS compounder trading below its historical valuation. Yahoo Finance's analysis suggests long-term investors may finally find an attractive entry—but buying right before July 16 is a bet on a single day's outcome. A disappointing subscriber trend or revenue metric could hit shares regardless of valuation.

For streaming investors tracking the sector, our Streaming & TV Alerts hub covers earnings season moves across Netflix and rivals. The prudent play for many: build a long-term position on weakness, or wait until after the report for clearer margin and guidance signals.

← Open in blast feed