LG's C5 OLED 65-inch TV is nearly half off at Best Buy

As of July 27, 2026, LG's C5 Series 65-inch OLED evo 4K Smart TV is $1,399.99 at Best Buy — down from $2,699.99. That is a 48% cut and $1,300 in savings, making this lgs oled 65inch nearly half-price deal one of the stronger OLED entry points shoppers will find right now.

Key Takeaways

• The 65-inch LG C5 OLED evo is $1,399.99 at Best Buy as of July 27, down from $2,699.99 (48% off / $1,300 saved).
• It is last year's model, yet still ranked among LG's stronger OLED sets and an easier on-ramp if price has been the blocker.
• The Alpha 9 Gen8 AI Processor tunes picture and sound by analyzing what is on screen rather than using one generic profile.
• You get self-lit OLED blacks, Brightness Booster for brighter rooms, Dolby Vision, Dolby Atmos, Filmmaker Mode, and serious gaming specs including 120Hz, VRR, and four HDMI 2.1 ports.
• Deal pricing and availability can change, so the Best Buy discount may not last.

Big-screen upgrades once meant waiting for a rare holiday cut or living with a dimmer, less precise panel. A near half-off LG OLED at Best Buy is the kind of then-and-now price shock we track in Nostalgia: Then & Now — same couch ritual, a sharper screen for far less than list.

According to Mashable's deal report, the LG C5 Series 65-inch OLED evo 4K Smart TV is discounted to $1,399.99 at Best Buy. That compares with a $2,699.99 value, a 48% discount and $1,300 in savings. Mashable notes that deal pricing and availability are subject to change after publication.

Why is LG's C5 OLED 65-inch nearly half off worth buying?

The short answer is value without ditching the OLED experience. Mashable points out that even though the C5 is technically last year's model, it remains one of LG's better OLED TVs — and this Best Buy cut makes it an easy recommendation.

If you have been holding off on OLED because of the usual sticker shock, Mashable frames this price as about as good an entry point as you will find. At $1,399.99, you are buying a named LG OLED evo Smart webOS TV at nearly half the listed value.

That matters for anyone weighing a brand-new model cycle against real dollars. Paying less than list for last year's C5 still lands deep blacks, AI picture processing, and a gaming-ready layout — without the full $2,699.99 ask.

How does the C5 OLED compare to earlier living-room screens?

OLED's core pitch has long been individually controlled pixels that can deliver deeper blacks and more accurate color than older living-room panels. On the C5, Mashable cites more than 8.3 million individually lit pixels behind that signature look.

Ambient light was the classic OLED weak spot. Mashable notes that Brightness Booster helps the screen hold up in rooms with a lot of ambient light — something OLEDs have historically struggled with. That then-and-now gap matters if your couch sits near a bright window.

Design has moved on, too. The bezel is nearly invisible, so the screen can blend into a wall, and LG includes extras such as displaying art or photos when you are not actively watching — turning the set into more of a design piece between shows.

What picture and sound tech are you actually getting?

Under the hood, the C5 runs LG's Alpha 9 Gen8 AI Processor for picture and sound. Mashable explains that it uses AI to analyze whatever is on screen and adjust picture and sound settings accordingly — so a sports broadcast and a dark movie scene each get tuned differently instead of sharing one generic setting.

For movies, the feature stack includes Dolby Vision, Dolby Atmos, and Filmmaker Mode. Mashable says Filmmaker Mode strips out the usual "TV enhancement" processing so you watch closer to how the content was shot and edited.

Gamers are not left behind. Mashable reports a native 120Hz refresh rate, a 0.1ms response time, VRR support, and four HDMI 2.1 inputs — more gaming-focused hardware than you would typically expect from a TV at this price point, discount or not.

Should you buy the 65-inch C5 at Best Buy right now?

If you want a 65-inch OLED without waiting for the next model cycle, the numbers are hard to ignore: $1,399.99 versus $2,699.99, a 48% cut, and $1,300 saved as of July 27. Mashable's advice is blunt — deals this good do not wait around, and shoppers should grab the LG C5 OLED at Best Buy while the discount holds.

Still, treat the listing as time-sensitive. Mashable flags that deal pricing and availability can change after publication, so confirm the live Best Buy price before you check out.

Bottom line: last year's C5 is not a dusty hand-me-down — it is an OLED evo set with AI processing, cinematic formats, and serious gaming ports, temporarily priced far below its $2,699.99 value. That then-and-now gap is why this Best Buy cut is worth a hard look.