Holly Willoughby launches YouTube show Together with Tucci
Holly Willoughby is launching a new YouTube lifestyle series, Holly Willoughby Together, with the first episode dropping on July 28. Stanley Tucci is among early guests, alongside Katherine Ryan, Joanne McNally, Emma Bunton and Nicole Appleton. Two episodes will publish each week across five themed strands.
Key Takeaways
- Holly Willoughby Together debuts on YouTube on July 28, with two episodes a week.
- Stanley Tucci headlines a first guest slate that also includes Katherine Ryan, Joanne McNally, Emma Bunton and Nicole Appleton.
- The series spans five pillars: Talk Together, Cook Together, Look Good Together, Better Together and Hang Out Together.
- Hungry Bear Media, run by Willoughby's husband Dan Baldwin, is producing; Voy is the founding brand partner.
The British presenter is making her biggest push into creator-led digital video, according to Deadline. Filmed in a purpose-built studio, the show mixes celebrity chat, cooking, fashion and beauty, practical advice and hangout segments aimed at social and streaming audiences.
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What is Holly Willoughby Together and when does it start?
Holly Willoughby Together is a multi-platform lifestyle series for YouTube and social. The first episode lands on Tuesday, July 28, with a twice-weekly release schedule.
Episodes are organised under five recurring strands: Talk Together for in-depth conversations; Cook Together for favourite recipes; Look Good Together for fashion and beauty; Better Together for expert guidance on everyday challenges; and Hang Out Together for celebrity guests.
Willoughby said she is "so proud" of the team's work and that they "look forward to seeing what you think."
Who is appearing on the show with Holly Willoughby?
Confirmed early guests include Stanley Tucci, Katherine Ryan, Joanne McNally, Emma Bunton and Nicole Appleton. Willoughby will also speak to campaigners such as Ellen Roome, who is lobbying for regulation of tech giants, and chefs including Lauren Leyva.
A teaser trailer released around the announcement shows a more casual on-screen style, with jeans and ballet pumps, plus candid moments that include an F-bomb and an OnlyFans reference, The Independent reported.
Why does this YouTube move matter for Holly Willoughby?
The launch is her first major YouTube push after years defined by broadcast TV. Her reps put her digital audience at 16 million. She has also returned to presenting on ITV's You Bet! and Netflix's Celebrity Bear Hunt with Bear Grylls.
Produced with Hungry Bear Media, the series has tech health provider Voy as founding brand partner. Willoughby has described wanting to "unlearn all the telly stuff" and feel more "normal" on the new platform, framing YouTube as a place where viewers seek her out rather than having her "forced upon" them.
After a turbulent exit from This Morning amid the Phillip Schofield scandal and a later convicted plot against her, the YouTube series marks a deliberate reset: more editorial control, a lifestyle format built around conversation, and a starry first guest list led by Tucci.