Bunnie Xo reveals why she deleted her $100K divorce episode
Bunnie Xo reveals the real reason she deleted her divorce podcast episode: she does not want one of the hardest moments of her life to become a permanent headline. The Dumb Blonde host pulled the June installment even though it earned roughly $100,000 and was among her most-viewed episodes ever.
Bunnie Xo addressed fans on the Friday, July 10 episode of her Dumb Blonde podcast after quietly removing last month's raw installment about her split from country star Jelly Roll. The move stunned listeners who had watched the episode become a breakout hit, and it sparked fresh debate about how public figures narrate heartbreak online.
Key Takeaways
- Bunnie Xo deleted her June divorce episode of Dumb Blonde to avoid letting the split define her permanently.
- The episode became one of her highest-viewed installments and reportedly earned about $100,000.
- She insisted money was not the deciding factor and said she had been mourning the marriage for at least a year.
- Behind-the-scenes grief included weight loss, emotional breakdowns, and IV treatments from friends.
- Jelly Roll filed for divorce in Tennessee on May 18 after nearly a decade of marriage.
Why did Bunnie Xo delete her divorce podcast episode?
On her latest podcast, Bunnie said transparency with fans remains central to her brand, but the divorce episode had "backfired." She explained she always feels she owes listeners the truth, even when details seem obvious, yet critics still framed her honesty as negativity.
"I took it down because I realized I just don't want one of the hardest moments of my life to become a permanent headline," she said. "I don't want to live in that." She added she did not want divorce to become her entire personality or turn her into a poster child for failed marriages.
How much money did Bunnie Xo make from the deleted episode?
The former OnlyFans creator revealed the now-removed installment was one of her highest-viewed Dumb Blonde episodes ever and brought in about $100,000. That figure made the takedown especially striking in an era when creators rarely walk away from viral, high-revenue content.
"But, I don't care about the money," she stressed on the show. "If I cared about the money, I would have left it up and let it get another f—ing 100 grand." Her message was clear: healing trumped ad dollars.
What was happening behind the scenes during her split?
While social media chatter suggested Bunnie moved on too quickly, she pushed back hard. She said she had been "mourning the loss" of her marriage for at least a year and spent two and a half months in what she called "purgatory" at her studio house.
"Literally, there was times where I was on the floor, screaming, crying, because I could not understand what the f—k was going on," she recalled. She said she lost 20 pounds, stopped eating and drinking, and friends administered IV fluids when she became malnourished. "There is so much behind the scenes that I have not spoken on and that I will never speak on," she insisted.
Where do Bunnie Xo and Jelly Roll stand now?
Page Six confirmed Jelly Roll, 41, quietly filed for divorce from Bunnie Xo, 46, in Williamson County, Tennessee, on May 18, after nearly 10 years of marriage. In the since-deleted episode, she said Jelly Roll was already dating again.
She has also moved forward publicly. She was spotted kissing 24-year-old Calabasas Confidential star Dylan Wolf at Jelly Roll's Nashville bar on the Fourth of July. On Friday's podcast, she said Jelly Roll had "no issue at all" with the moment, adding, "he gets it."
For more on how major stars navigate painful splits in the spotlight, see our ongoing Celebrity Breaking News coverage.