Celebrity Breaking News · Casey Reed · 29 June 2026

Bethenny Frankel calls this French lipstick her best ever

Bethenny Frankel calls this French lipstick her best ever

Bethenny Frankel calls this French lipstick from Le Rouge Français the best color she has ever worn. The Just B host discovered shade 040 during a recent South of France trip and shared the rave in an Instagram video, spotlighting a plant-based pink cabernet formula that ships to US shoppers.

Key Takeaways

What lipstick did Bethenny Frankel discover in France?

During her recent trip to the South of France, Bethenny Frankel sampled local beauty products and landed on Le Rouge Français lipstick. In an Instagram video, she swiped on shade 040 and did not hold back.

"This lipstick is the best color I've ever put on in my life," Frankel said on camera. She described the hue as "pink cabernet" and added that "it feels good [and] it looks good."

The moment quickly turned a niche French clean-beauty label into headline fodder across celebrity breaking news outlets. For fans who track Frankel's product picks, the endorsement carried extra weight because it came straight from a vacation discovery.

Why is Bethenny Frankel raving about Le Rouge Français?

According to Page Six, the creamy formula is plant-based and infused with shea butter, jojoba, apricot, and sunflower oils to nourish lips and smooth fine lines. Clean beauty retailer Credo describes the lipstick as going on "like a second skin."

Beyond Frankel's superlative, shoppers seem to agree. The lipstick holds a nearly perfect 4.8-star average rating on Credo's website. One reviewer wrote that the color "stays on and makes me feel a bit more French," while another called it "so wonderful and luxurious."

The shade Frankel wore is one of six available colors, giving buyers options if pink cabernet is not quite their tone. Still, her on-camera enthusiasm made 040 the instant hero of the line.

Where can you buy the lipstick Bethenny Frankel loves?

US shoppers can purchase Le Rouge Français through Credo or directly from the brand's website. The company ships to the United States, and orders over $80 qualify for free shipping.

Frankel did not stop at lipstick. She also highlighted the brand's Français Cream Blush in Cléôpatre, noting the shade would be "friends" with the lipstick for a cohesive look. She additionally shouted out the Narcisse Lash Primer, a base layer designed to curl and plump lashes.

For the Just B host, the South of France trip delivered more than scenery. It surfaced a lipstick she ranks above every other color she has tried, and that kind of unfiltered praise is exactly what sends beauty shelves spinning.

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